My Internship
I will be interning in the spring with American General Media. In the course of my internship I will learn the essentials behind the business of radio, learn the workplace norms of American General Media, and the elements of a well advertising logo for a sticker. My mentor will take me beneath his wing during the creation and broadcasting of radio shows in order to show me how the radio we hear is made.
Project Proposal
I will be interning at American General Media this spring for my LINK internship. This company is responsible for many popular radio stations in the region including Kiss Country and 99.X. I will be interning mostly in the field of broadcasting and radio show creation and learning the essentials of radio, but my focal point for study and project creation will be graphic design.
My mentor, Cody Mellor, is very experienced in radio and made it to his current position by starting as an intern himself. Cody creates shows, broadcasts events live, and maintains input on the content of 99.X, one of the more popular radio stations in the area. As a former intern, Cody knows what a mentor in the field should be and will demonstrate those qualities as best he can. His professional feedback will help me to refine my project and also help me to better myself as an employee.
I came to American General Media in search of opportunities to pursue work in the field of graphic design, but encountered much more intriguing things upon taking a tour of the workplace. While interning and learning the essentials to creating and maintaining a radio station I will also be independently designing a new logo for the station, practicing my interest in graphic design. In the future I wish to use this experience to help me generally as an employee and in my ideal minor in college of graphic design.
The logo I will design for 99.X will serve as my project in my LINK internship. This logo may be applied to stickers, T-shirts, and other advertising mediums in order to aid the company in advertising. This project will benefit the image of the company and help me to further develop my skills in Photoshop.
I will complete this project partially during my time at the worksite and partially in my free time. Throughout the course of my LINK internship I will receive feedback on my project and learn what it takes to create an effective logo for a radio station. When I encounter issues I will address them accordingly.
My LINK internship will surely benefit me as a student, employee, radio expert, and as an artist, helping me to develop new skills daily. This will be a fruitful experience for both me and my mentor and hopefully help me to narrow the choices I have for careers.
Daily Log
This log is comprised of descriptions of the daily occurrences in my internship and demonstrate my progress throughout the project.
Day I: 12 March 2012
Today at American General Media I learned some essentials to radio, such as producing commercials and weather reports. I also explored potential for a project in which I would create my own radio show called Decibal Dubstep. This show would play on saturday and would play current music in the genre of dubstep. I may also design a logo for 99.X which would improve advertising on things such as on promotional shirts and stickers. Hoy era un éxito.
Day 2: 13 March 2012
Today I created potential logos for 99x and Decibal Dubstep(Below). I also aesthetically arranged songs for my potential show. I am really enjoying feedback from professionals for both of these projects. My next weeks at America General Media will certainly offer unique and quite interesting curricula.
Today I finished a music mix for my Decibel Dubstep show this Saturday at 10pm. I am thoroughly enjoying my time at American General Media and look forward to producing an actual radio show tomorrow. I also continued working with and receiving feedback on possible logo designs for 99X.
Day 4: 15 March 2012
Today my mentor and I focused on vocals for my dubstep show and I bagan to gain comfortability recording at the microphone, This experience has been very fruitful so far and I am entirely stoked for the weeks to come at American General media. Also today, I created more possible logos for 99X which I will display below. Facebook page for Decibel Dubstep: www.facebook.com/DecibelDubstepRadio.
Today I finished the vocals to my first episode of Decibel Dubstep and finalized its production. I am very excited to see what others think of it, and to hear myself on the radio. Thus far in my internship, I am enjoying it and look forward to career possibilities in the field.
Day 6: 19 March 2012
Today I began searching the internet for tracks for this weekend's show and doing research on the artists of music to be played. I also finalized the 99Xm logo and it is going up on 99X's first birthday party banner.
Day 7: 20 March 2012
Today at American General Media I mixed down all the tracks for this Saturday's show and was interviewed by Zach and Copper on the progress of my internship. Cody Mellor has certainly been a great help in my progress, and I look forward to working with him hopefully after my internship. This type of work is fun, and I can truly see career potential in the field of radio.
Day 8: 21 March 2012
Today I finalized this weekend's show and created 6 new variations of a logo which I will post below. I am learning new things about the radio industry daily. I am very excited to contribute to American General Media in any way I possibly can and I'm glad the staff is very accepting of me.
Today there wasn't Much for me to do so I spent my morning filing paperwork. In the afternoon I began downloading music for next weekend's show. I have a better feeling about this weekend's show and believe it will wow my peers even more than the last one.
Day 10: 23 March 2012
Today I began downloading music for next weekend's show and uploaded things to Decibel Dubstep's Facebook page. I am having a very fruitful experience at American General media and am saddened that I only have one more week left.
Day 11: 26 March 2011
Today I continued downloading music for this weekend's show and researched artists which I want to talk about in thew show. I am learning very much from this experience from Cody and the other staff at American General Media.
Day 12: 27 March 2012
Today I mixed down all the tracks that will bne played in this week's show. I also continued gaining knowledge on all the artists I am studying and playing on the radio. I feel like a contributor of bringing the underground dubstep scene up and making the artists of the genre more well known in the area.
Mentor Interview
What process did you go through in the radio industry to attain your current position?
I began as an intern at 17 at a radio station in salt lake. I switched stations once in salt lake then eventually moved to Memphis, Tennessee to work at another station for 2 months. I then moved to Myrtle Beach and enjoyed it thoroughly. I was off the air after that until I moved to Durango in 2009 to work in my current position.
What responsibilities does your career entail?
Production of commercials, weather and my show, I’m an on air personality, I do imaging for the station. I also do general required roles at the radio station such as downloading music and managing the play log for the station.
How has radio changed since you started?
A lot. When I started we were working with mostly cds and other technology which is obsolete in the industry now. Everything has become digital, instead of the older things I used to us I now solely depend on the internet for my show content and downloading music along with other tasks.
Everything is computerized now in radio. The internet has also changed the radio in regards to social networking and interactivity. Sites like Facebook have helped us gain publicity and connect with our fans. The music has also changed, the top 40 today is definitely not the same as when I started.
Whats your least favorite thing about your position?
Politics. Enough said.
What sort of education process do people go through to be in your career position normally?
None really necessarily. There are college programs but most radio DJs would laugh at the thought of paying for a program like these because internships are free and practically the same thing. Working in a real world environment nis much more useful in this career field.
Resumé
Objective
A Position as an intern at American General Media.
Education
9th Grade (2009-10):
Classes taken-
Physics
Algebra II
Humanities
Spanish 1
Digital media
GPA: 3.79
10th Grade(2010-11):
Classes taken-
Biology
PreCalculus
Humanities
Spanish 2
GPA: 3.76
11th Grade (2011-12):
Classes taken-
Chemistry
Humanities(English/American History)
Spanish 3
Math Analysis
Current GPA: 3.73
Skills
Photoshop:
Is able to operate Adobe Photoshop-
Completed many projects for personal enjoyment and academic reasons
Has a DP page displaying projects
Broadened knowledge of Photoshop mostly individually
Is accredited by peers and instructors for high capability in Photoshop
Quick Learning:
Applies skills quickly after learning them
Is able to stay attentive in class in order to absorb optimum knowledge
Is always open to learning or sharing knowledge whether in school or not
Is easily interested in various subjects and strives to demonstrate knowledge
